tools
Pictory
AI video platform that turns text, URLs, presentations, images, audio, and recordings into edited videos.

Pictory creates videos from scripts, prompts, articles, URLs, PowerPoint files, images, audio, and existing videos. It can add captions, stock media, AI voices, avatars, summaries, highlights, translations, and branded layouts.
Creators, marketers, educators, trainers, social media teams, and businesses use it for marketing, training, presentations, and social content. A 14-day free trial is available; paid plans have video-minute limits, and AI credits, extra minutes, and API usage may cost extra.
Features
- Turn text, scripts, articles, prompts, and URLs into videos
- Convert PowerPoint presentations, images, audio, and recordings into videos
- Edit videos using text with automatic captions and highlights
- Generate visuals and videos from prompts in AI Studio
- Add AI voices, ElevenLabs voices, voice cloning, and voiceovers
- Create videos with AI avatars and multilingual narration
- Translate videos and create subtitles in supported languages
- Use brand kits, templates, stock media, and team collaboration
Use cases
- Create marketing ads, product explainers, and campaign videos
- Turn lessons and training scripts into narrated instructional videos
- Repurpose blog posts, URLs, podcasts, and long videos into short content
- Convert PowerPoint presentations into videos with narration and captions
- Produce social videos for YouTube, TikTok, Instagram, and LinkedIn
Pros
Cons
Latest updates
- Pictory Black Friday Discount Code: Enjoy Discounts 2026
Pictory offers 50% off the Professional plan on annual billing for Black Friday and Cyber Monday, for new users and upgrades worldwide.
- Announcement: What’s new in Pictory 3 (Pictory 3)
Pictory 3 adds an AI video agent that prepares a script, scenes, and preview from a brief, document, or web page.
Capabilities
- Text to video — “Turn text, prompts, scripts, articles, and blog posts into videos.” source
- Image to video — “Bring any photo, picture, or generated image to life with Pictory’s Image-to-Video AI.” source
- Edits video — “Edit videos faster with Gen AI-powered video editing.” source
- AI presenters — “Add a talking presenter, or a digital twin of you.” source
- Dubbing — “Dubbing & Multilingual Voices” source
- Captions — “Accurate, synced captions in your brand style.” source
- Sound and music — “Royalty-free music tracks you can add to your videos.” source
- Not: 4K — “Maximum resolution Free trial: 720p Starter: 1080p Professional: 1080p Teams: 1080p” source
- API — “Create videos from your own software with the Pictory API, which has its own plans.” source
Security
- SOC 2 — “SOC 2 Compliant” source
Pricing
- Starting price
- $25/mo
- Prices checked
- 2026-10-24
Starter
- $25 per month, billed annually
- $29 per month, billed monthly
- 24,000 annual credits or 2,000 monthly credits
- 1 user
- All AI models and features
- 1 brand kit
- Stock avatars
- Getty Images and Storyblocks media
Professional
- $35 per month, billed annually
- $59 per month, billed monthly
- 72,000 annual credits or 6,000 monthly credits
- Cloned avatars and voice clones
- Custom brand fonts
- 5 brand kits
- Unlimited standard voices
- Getty Images and Storyblocks media
Teams
- $119 per month, billed annually
- $199 per month, billed monthly
- 216,000 annual credits or 18,000 monthly credits
- 3+ users
- Shared brand assets
- Sharing and collaboration
- Onboarding and training
- 10 brand kits
Enterprise
Price on request
- Custom AI credits
- Single Sign On (SSO)
- Custom-built templates
- Priority support
- Dedicated account manager
- Video consulting