tools
Frase
AI SEO platform that researches topics, drafts content, scores it for Google and AI search, publishes it, and monitors performance.
Frase helps content teams, SEO specialists, marketers, agencies, and publishers research topics, find content opportunities, draft pages in a brand voice, and optimize them for Google and AI search citations.
It can publish to WordPress, Webflow, Sanity, Wix, or FraseCMS; monitor rankings and AI visibility; capture visitor questions with Frase Answers; and suggest or prepare fixes for declining pages. Core plans start at $39/mo billed yearly, while extra seats, usage, and FraseCMS upgrades cost more.
Features
- Researches search results and builds content briefs
- Drafts pages in a saved brand voice
- Scores content for SEO and GEO
- Tracks citations in ChatGPT, Perplexity, Claude, Gemini, and Google AI
- Publishes to WordPress, Webflow, Sanity, Wix, or FraseCMS
- Audits sites and ranks high-impact content fixes
- Captures visitor questions with the Frase Answers widget
- Provides API, MCP Server, and CLI access
Use cases
- Research topics and create SEO content briefs
- Draft and optimize articles for Google and AI search
- Audit existing pages and prioritize content improvements
- Monitor AI citations and search visibility
- Publish content directly to a connected CMS
- Detect declining pages and prepare approved revisions
Pros
Cons
Pricing
- Starting price
- $39/mo
- Pricing checked
- 2026-09-19
Starter
$39/mo
- 1 seat and 1 site
- 10 articles and 50 audit pages each month
- SEO and GEO scores
- AI Visibility on ChatGPT and Google AI
- Content Guard watches 10 pages
Professional
$103/mo
- 3 seats and 5 sites
- 40 articles and 250 audit pages each month
- Content calendar and internal linking suggestions
- AI crawler monitoring and Perplexity visibility
- Content Guard watches 75 pages
Scale
$239/mo
- 5 seats and up to 10 domains
- 100 articles and 1,000 audit pages each month
- Claude and Gemini added to AI Visibility
- Client-ready reports
- Content Guard watches 300 pages
Enterprise
Custom
- Custom seats and domains
- White-label reports and branded client portal
- SSO and SAML
- Dedicated account manager and SLA
- Custom limits and API access