tools
Brand24
Brand24 monitors online mentions, analyzes sentiment and reach, and helps teams track brands, competitors, topics, and audience discussions.
Brand24 is a web-based media monitoring and social listening platform. It collects mentions from social media, news, blogs, forums, reviews, podcasts, and other online sources, then organizes them for analysis.
Marketing, PR, communications, sales, and research teams use it to monitor brand reputation, compare competitors, track campaigns, identify influencers, and study audience discussions. It includes AI analysis and integrations, but API access costs extra. Plans include a free 14-day trial rather than a permanent free tier.
Features
- Monitor brand, competitor, product, industry, and hashtag mentions
- Analyze sentiment, reach, engagement, influencers, and share of voice
- Filter mentions with Boolean search, language, country, source, and site controls
- Generate PDF, CSV, Excel, PPTX, email, and shareable web reports
- Use Brand Assistant, AI Insights, anomaly detection, and topic analysis
- Track brand visibility across 9 AI models
- Connect live Brand24 data to AI assistants through MCP
- Use the API for external tools and dashboards for an additional fee
Use cases
- Monitor brand reputation and respond to negative mentions
- Compare competitors across reach, sentiment, sources, and share of voice
- Track campaign performance across social, news, blogs, and forums
- Find influencers and active authors discussing a brand or topic
- Identify audience demographics, trends, and emerging issues
- Research how AI platforms describe and recommend a brand
Pros
Cons
Pricing
- Starting price
- $ 199 per month, billed annually
- Pricing checked
- 2026-09-19
Individual
$ 249 per month; $ 199 per month, billed annually
- 3 keywords
- 2K mentions / mo
- 1 user
- Update every 12h
- AI Sentiment Analysis
Team
$ 349 per month; $ 299 per month, billed annually
- 7 keywords
- 10k mentions / mo
- Unlimited users
- Update every hour
- Chat Support
- AI Sentiment Analysis
Pro
$ 499 per month; $ 399 per month, billed annually
- 12 keywords
- 40K mentions / mo
- Unlimited users
- Realtime updates
- AI Brand Assistant
- AI Insights (for 2 projects)
- AI Topics (for 2 projects)
Business
$ 699 per month; $ 599 per month, billed annually
- 25 keywords
- 100K mentions / mo
- Unlimited users
- Realtime updates
- AI Brand Assistant
- AI Insights (for 5 projects)
- Unlimited AI Topics
- Advanced Reports
Enterprise
from $ 1499 per month, billed annually
- Custom keyword count
- Custom mentions limit
- Unlimited users
- Realtime update
- Unlimited AI Insights
- Unlimited AI Topics
- Dedicated consulting
- AI Visibility module