tools
OTTO SEO
OTTO SEO automates technical, on-page, content, local, and authority SEO changes directly on live websites.

In inglese
OTTO SEO is an AI SEO agent from Search Atlas. It scans websites, identifies search optimization issues, and deploys changes through the OTTO Pixel, Cloudflare, CMS connectors, or code pipelines.
It supports technical SEO, metadata, schema, internal links, content, indexing, local SEO, link building, digital PR, and reporting. It is aimed at agencies, in-house marketing teams, founders, and SEO teams managing one or more sites. Some authority-building and execution activities use additional credits or quotas, and it cannot replace source-code or server-side development work.
Features
- Automates titles, schema, canonical URLs, redirects, broken links, Open Graph, and Twitter cards
- Optimizes headings, meta tags, alt text, keywords, and internal links
- Generates topical maps, SEO articles, landing pages, and Knowledge Base content
- Automates Google Business Profile posts, Q&A replies, optimization, and review responses
- Builds links through WILDFIRE, cloud stacks, press releases, and digital PR
- Indexes changed pages through Google Search Console Instant Indexing and IndexNow
- Deploys changes through Cloudflare, WordPress, HubSpot, Webflow, Shopify, Contentful, and Duda
- Includes OTTO Grade metrics, approval mode, rollback, and Deep Freeze
Use cases
- Fix technical SEO issues across a website without waiting for developer tickets
- Publish and optimize SEO content across multiple client websites
- Manage local SEO updates, posts, Q&A, and review responses
- Deploy metadata, schema, and internal-link changes directly to live pages
- Monitor SEO health, issues fixed, time saved, and ROI in one dashboard
Pros
Cons
Capabilities
- SEO analysis — “OTTO SEO scans your site and deploys fixes in real time, automating 99% of the manual work across every search.” source
- Social posts — “Automate Google Business Profile optimization, GBP posts, Ask Maps (GBP Q&As), and review replies.” source
- Reports — “Check flawless pages, issues fixed, time saved, ROI increased, and how each SEO pillar improves.” source
- Connects your tools — “Write changes straight into WordPress, HubSpot, Webflow, Shopify, Contentful, and Duda through native connectors.” source
Pricing
- Starting price
- $79/mo
- Prices checked
- 2026-09-25
Starter
- $79 /mo
- $950.00 billed annually
- $99
- 50,000 Universal Credits
- 1 seat
- 1 project
- Atlas Agent + OTTO SEO
- Content Genius + AI Content Suite
- Connect and publish to any CMS
Growth
- $159 /mo
- $1,910.00 billed annually
- $199
- 120,000 Universal Credits
- 3 seats
- 2 projects
- AI Visibility across ChatGPT, Gemini, and Google AI Mode
- Meta + Google Ad Studio
- Higher execution limits
Pro
- $319 /mo
- $3,828.00 billed annually
- $399
- 400,000 Universal Credits
- 5 seats
- 4 projects
- Adds Copilot + Perplexity (5 AI platforms total)
- White-label dashboards and reporting
- Higher authority and execution limits
Agency / Enterprise
- From $999
- $11,988.00 billed annually
- 1,000,000+ Universal Credits
- 10 seats
- 10+ projects
- Client portals + branded dashboards
- Unlimited keyword tracking
- Portfolio-level capacity