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HeyGen vs Pictory

HeyGen or Pictory? Their plans monthly and yearly, the capabilities their makers state, security and latest updates, side by side — read from the makers' own pages.

In inglese

In short

  • Both: Text to video, Image to video, AI presenters, Dubbing, Captions, API
  • Only HeyGen states: Lip sync, Sound and music, 4K, Commercial use
  • Only Pictory states: Edits video

HeyGen

HeyGen creates AI videos from scripts, prompts, images, URLs, and PDFs using avatars, voices, B-roll, captions, and translation.

Plans

Free

Free

  • 3 videos per month
  • Videos up to 1 min
  • Access to Avatar IV
  • Standard video processing
  • 500+ Stock Video Avatars
  • 1 Custom Video Avatar

Creator

  • $29 / mo
  • $24/month if you pay annually
  • 600 credits
  • Videos up to 30 mins
  • 1080p video export
  • Unlimited Photo Avatars
  • Voice Cloning
  • 175+ languages and dialects

Pro

  • $49 / mo
  • $4,300
  • 1,000 credits
  • Videos up to 30 mins
  • 4K video export
  • Unlimited Photo Avatars
  • Customizable monthly usage
  • Access to all Advanced AI models

Business

  • $149 / mo
  • 1,500 credits
  • Videos up to 60 mins
  • 4k video export
  • 2x more concurrency than Pro
  • 5 Custom Video Avatars
  • Workspace collaboration

Enterprise

Price on request

  • Flexible video generation
  • No video duration max
  • 4k video export
  • Multi-workspace control
  • Enterprise-grade security & privacy
  • Dedicated customer success manager

Prices checked 2026-09-26 on the maker’s page.

Capabilities

  • Text to video — “Create complete videos from a script using Text to Video.” source
  • Image to video — “Transform any image into a dynamic AI video in seconds.” source
  • AI presenters — “Create business presenters, talking avatars, or custom characters with studio-quality results.” source
  • Lip sync — “Phoneme-level accuracy across every supported language.” source
  • Dubbing — “No reshoots, no manual dubbing.” source
  • Captions — “Brand Kit, auto captions, and B-roll deliver finished videos without switching tools.” source
  • Sound and music — “The platform will generate a video with realistic AI motion and voice.” source
  • 4K — “4K video export” source
  • Commercial use — “You own your AI-generated videos and visuals, allowing you to publish content for marketing or training with confidence, knowing your materials are produced ethically and securely.” source
  • API — “HeyGen for Developers offers production-ready, scalable APIs, including Video Agent, Video Generation, Translation, and Lipsync models.” source

Security

  • SOC 2 Type II — “We are SOC 2 Type II certified, reflecting our ongoing commitment to robust cybersecurity practices.” source
  • SOC 2 — “We are SOC 2 Type II certified, reflecting our ongoing commitment to robust cybersecurity practices.” source
  • GDPR — “HeyGen meets rigorous compliance requirements for global standards, including SOC 2 Type II, GDPR, CCPA, the EU-US Data Privacy Framework (DPF), and the EU AI Act.” source
  • Not: Data kept in the EU — “All HeyGen customer data is stored in the United States on AWS infrastructure.” source
  • Not trained on your data — “Enterprise customers' data is excluded from AI model training by default.” source

Latest updates

About HeyGen

Pictory

AI video platform that turns text, URLs, presentations, images, audio, and recordings into edited videos.

Plans

Starter

  • $25 per month, billed annually
  • $29 per month
  • 2,400 minutes yr (annual plan)
  • 5 GB storage
  • 1 Brand Kit
  • 720 minutes of ElevenLab's AI voices in 29 languages
  • 5 million videos from Getty Images and Storyblocks
  • 1,200 AI credits/yr

Professional

  • $35 per month, billed annually
  • $59 per month
  • 7,200 minutes yr (annual plan)
  • 20 GB storage
  • 5 brand kits
  • Unlimited standard voices in 7 languages
  • 1,440 minutes of ElevenLab's AI voices in 29 languages
  • Custom Avatars

Team

  • $119 per month, billed annually
  • $199 per month
  • 3+ Users
  • 21,600 minutes yr (annual plan)
  • 100 GB storage
  • 10 brand kits
  • Team workspace to share assets & collaborate on projects
  • Professional onboarding and team training

Enterprise

Price on request

  • 10+ Users
  • Custom video minutes
  • Custom storage
  • Unlimited Brand Kits
  • Pictory Central: Interactive Video Hosting
  • Dedicated success manager

Prices checked 2026-09-25 on the maker’s page.

Capabilities

  • Text to video — “Turn text, prompts, scripts, articles, and blog posts into videos using Gen AI visuals, AI avatars, captions, and realistic AI voices.” source
  • Image to video — “Start with a single image, add a quick prompt, and instantly turn it into a smooth, animated video clip.” source
  • Edits video — “Edit videos faster with Gen AI-powered video editing , automatic captions, highlights, AI avatars, and realistic AI voices.” source
  • AI presenters — “Create videos with realistic Gen AI avatars and natural AI voices that present your scripts for training, marketing, and social media.” source
  • Dubbing — “Dubbing & Multilingual Voices” source
  • Captions — “Automatically make your videos accessible with auto captions.” source
  • API — “Easily integrate Pictory’s AI into your systems with our flexible API, enabling automated video creation and customization at scale.” source

Security

  • SOC 2 — “SOC 2 Compliant” source
About Pictory