events

Get Better AI Output: Instructions vs. Objectives

A monthly session of AIAM, the AI Automation and Marketing meetup in Austin, where Fernando Gonzales Aguirre runs a live experiment with two AI agents given the same marketing challenge, chosen from the room. One agent receives an instructi

Starts

2026-10-07T23:30:00+00:00

Organizer

AIAM — AI Automation and Marketing

Location

Capital Factory, 701 Brazos St, Austin, United States

A monthly session of AIAM, the AI Automation and Marketing meetup in Austin, where Fernando Gonzales Aguirre runs a live experiment with two AI agents given the same marketing challenge, chosen from the room. One agent receives an instruction, the other an objective describing what success looks like, what evidence to check, and how the result will be judged; the audience compares which one guesses, verifies, stops early, or claims success without finishing. The talk covers the four elements a request needs before output can be evaluated, and how to write objectives that produce dependable results.