companies
Constructor
AI-driven product search and discovery platform that helps large online retailers rank results by revenue and conversion instead of generic relevance.

Constructor was founded in 2015 by Eli Finkelshteyn and Dan McCormick, two former Shutterstock engineers who wanted to build search technology that optimizes directly for business outcomes rather than generic text-matching relevance. The company is headquartered in San Francisco and has rebranded over time from Constructor.io to simply Constructor. Its platform covers the full product-discovery journey for large ecommerce catalogs: site search, browse and category pages, autosuggest, recommendations, quizzes, and merchandising controls, all driven by machine learning models that retailers can steer toward specific metrics like conversion rate, margin, or units sold. More recently, Constructor has layered generative AI agents on top of that same data layer, including a conversational shopping agent and an on-page assistant that answers product questions using spec data and shopper behavior. Customers include Sephora, Under Armour, Petco, and other large multi-brand retailers, and the company has raised more than $85 million from investors including Sapphire Ventures and Silversmith Capital Partners.
- Founded
- 2015
- Headquarters
- San Francisco, United States
- Sector
- applications
Tools
- Constructor Search & Discovery
AI-powered ecommerce search and autosuggest that personalizes product results using shopper behavior, natural-language understanding, and merchandising controls.
- Constructor AI Shopping Agent
Conversational AI for ecommerce sites that helps shoppers discover products, answer questions, and refine recommendations.